OpenAI has introduced cost-per-click (CPC) ad campaigns for ChatGPT, charging advertisers only when users interact with specific links. Screenshots of the company’s ad manager confirm the new performance-based model, which follows previous reports regarding OpenAI's expanding monetization strategy. These new units function alongside the platform's existing advertising offerings. The move signals a more traditional digital marketing approach for the AI service. Read the full story at The Information (subscription).
Source · The Information
